
StayGolden



SERVICES USED

Shopify

Retool
About
StayGolden
StayGolden is a jewelry e-commerce brand with a fast-growing product catalog. What they needed was an end-to-end system to run that catalog: updating products, managing collections, auditing tags, and forecasting demand. They were already paying a third-party tool for the forecasting side, but it wasn’t delivering, and the catalog side had no real system at all.
The Challenge
A forecasting tool that didn’t deliver, and a catalog run by hand
StayGolden’s inventory planning ran on a third-party Shopify app. On paper it covered forecasting and replenishment; in practice, the forecasts weren’t reliable enough to buy against. The projections were too generic for how StayGolden’s catalog actually moved, the team couldn’t shape the logic to match their business, and purchasing decisions still leaned on gut feel and manual spreadsheet checks. All while paying a subscription for a tool they had to work around.
The bigger gap was everything around the catalog itself. As SKUs multiplied across styles, variants, and collections, day-to-day catalog work (updating product records, restructuring collections, keeping tags accurate) was all manual, piece by piece, in the Shopify admin. Tags drifted out of date, collections fell out of sync with the assortment, and there was no way to audit any of it at scale. With product data that inconsistent, even a better forecasting engine would have been built on shaky inputs: you can’t predict demand for a catalog you can’t fully see.
The task was twofold: replace the third-party tool with forecasting purpose-built for the business, and give the team one place to manage the entire catalog, products, collections, and tags included.
The Solution
One system to run the catalog and forecast against it
Clouver, in partnership with AquiferGrowth, built StayGolden an end-to-end operational system in Retool, synced directly with Shopify, and retired the third-party tool in the process.
On the catalog side, the system is now where the catalog gets managed. Product updates are made in one place and pushed to Shopify. Collections are structured and updated from the same tool, and tags can be audited across the whole catalog at once, so inconsistencies surface automatically instead of hiding until someone stumbles on them. Every SKU, variant, and collection lives in one clean product master, giving the catalog a single definitive record.
On the forecasting side, Shopify sales and order history flow in automatically and feed demand models per SKU: sell-through velocity, trend direction, and projected stockout dates. Because the tool is custom, the logic matches how StayGolden actually buys (their lead times, their reorder cadence, their catalog’s real behavior) rather than a one-size-fits-all app’s assumptions. And because forecasting sits on top of the same clean catalog the team manages every day, the demand models always work from a complete, current picture of the assortment. Inventory and PO workflows tie into the same system, closing the loop from forecast to purchase to receiving.
Before:
Paying for a third-party tool, but forecasts too generic to buy against
Product updates, collections, and tags all managed by hand in the Shopify admin
Tags and collections drifting out of date, with no way to audit at scale
Purchasing decisions falling back on gut feel and spreadsheet checks
After:
One system managing products, collections, and tags, synced with Shopify
Catalog-wide tag auditing that surfaces inconsistencies automatically
The third-party forecasting app replaced with a custom engine built in Retool
SKU-level demand models tuned to StayGolden’s own lead times and buying rhythm
The Results
A catalog they can run, and forecasting they can trust
Catalog operations that used to be manual work now happen in one system, at scale. And the data stays clean because the tooling keeps it that way.
StayGolden now buys against demand signals built from their own data and shaped to their own business: what’s selling, what’s accelerating, and what needs reordering before it stocks out. The third-party subscription is gone.
And because the system is theirs, it compounds: every new order sharpens the demand signal, every new product enters a catalog structure built to hold it, and when the business changes, the logic changes with it.
The Conclusion
StayGolden didn’t need another app; they needed a system. One platform now runs the entire catalog and forecasts against it, turning inventory planning from a tool they rented into a capability they own.
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